Daily Paper is an Amsterdam-based fashion brand rooted in African heritage and inspired by global youth culture. What started as a blog has evolved into an internationally recognized label, connecting communities through fashion, storytelling, and collaboration.
We operate at the intersection of fashion, music, art, and culture. Our collections and campaigns go beyond product, they represent identity, creativity, and perspective. As we continue to expand globally, digital plays a key role in how we connect with our audience.
The Role
We are looking for a E-Commerce Content Creator who is hands-on and deeply connected to social culture.
In this role, you focus on creating day-to-day content for TikTok, Instagram, and other channels, translating campaigns and brand moments into engaging, platform-native formats. You are responsible for shooting, editing, and delivering content that feels current, relevant, and true to the brand, while supporting overall campaign and performance goals.
Product Asset Creation: Create high-quality photo and video assets that support .COM, paid media campaigns, CRM initiatives, and broader marketing objectives. Produce compelling product-focused content that drives engagement, consideration, and conversion.
-
Content Production & Execution: Partner with Marketing, and Art Direction to bring campaign concepts to life through effective visual content. Translate creative briefs into commercially impactful assets across multiple channels.
-
E-commerce & Conversion Content: Develop content specifically designed to enhance the customer journey and support business goals, including product detail pages, landing pages, promotional campaigns, email marketing, and performance marketing initiatives.
-
Production Management: Plan and execute content production for product launches, seasonal campaigns, and ongoing commercial needs. Capture product and lifestyle content during shoots, events, and other brand moments to maintain a consistent flow of relevant assets.
-
Video Editing & Post-Production: Edit video content for paid advertising, .COM, CRM, and social platforms, ensuring content is optimized for each channel while maintaining brand consistency and commercial effectiveness.
-
Content Optimization: Adapt, resize, and repurpose campaign assets into multiple formats and variations to maximize performance across digital touchpoints, including paid media, website placements, email marketing, and organic channels.
-
Trend & Consumer Insights: Stay informed on relevant content trends, platform developments, and consumer behaviors to continuously evolve creative output and identify opportunities to improve content performance.
-
Performance-Driven Creativity: Work closely with Marketing and E-commerce teams to analyze content performance and apply insights to future productions, optimizing creative assets based on engagement, traffic, and conversion metrics.
-
Asset Management: Maintain organized asset libraries and ensure all creative files are delivered accurately, on time, and in the appropriate formats for use across channels.
-
Cross-Functional Collaboration: Collaborate with Art Direction, Marketing, E-commerce, and external partners to ensure content aligns with brand standards, campaign objectives, and commercial priorities.
Your Profile
-
A Content Maker: You enjoy creating and editing content yourself and are comfortable being hands-on every day.
-
Platform Native: You understand what works on TikTok and Instagram and can quickly act on trends.
-
Visually Aware: You have a strong eye for fashion and aesthetics, and understand how to translate a brand into social content.
-
Fast & Flexible: You can work quickly, adapt to feedback, and handle multiple pieces of content at once.
-
Practical Mindset: You focus on execution and getting content live, without overcomplicating the process.
Qualifications
-
2–4 years of experience in content creation or social media production, preferably in fashion, lifestyle or streetwear.
-
A strong portfolio of short-form video content (TikTok/Reels), showing editing skills and creativity.
-
Experience with editing tools such as CapCut, Adobe Premiere, After Effects, or similar.
-
Fluent in English (written and spoken).
-
Organised and comfortable working in a fast-paced environment.
What We Offer
-
A dynamic and international work environment in Amsterdam
- The opportunity to work on global campaigns, collaborations, and product drops
- A role with real ownership and impact across brand and performance
- Room to experiment, learn, and grow within a fast-moving fashion brand
We will only consider candidates who have attached their portfolio.
