Job ID 10059584
Location Amsterdam, Netherlands
Business Disney Media & Entertainment Distribution
Date posted Aug. 30, 2023
The position of Content Marketing Supervisor sits within the Studios & Content Marketing team. The team consists of two other colleagues, one of which is the team manager. The team is responsible for the marketing campaigns for all theatrical releases and several Disney+ IP releases, coming from The Walt Disney Studios. The Walt Disney Studios consists of seven different Studio brands:
Walt Disney Animation Studios,
Walt Disney Studios,
Pixar Animation Studios,
20th Century Studios,
Next to the branded studio content, the team is also responsible for the solus marketing campaigns for our general entertainment content on Disney+.
Examples are campaigns for theatrical films like Elemental, Guardians of the Galaxy Vol. 3, The Little Mermaid or The Boogeyman, but also Disney+ films and/or series like Secret Invasion and Peter Pan & Wendy.
The Studios & Content Marketing team is part of a wider Marketing department within The Walt Disney Company Benelux.
The team works closely with other internal departments, like: Studio Distribution (for theatrical), Communications & PR, Creative Services, Digital & Social, Consumer Products, Media Networks, Disney+, Parks & Resorts, Brand Partnerships & Promotions and Finance.
Due to an internal move, we are looking for a new Content Marketing Supervisor within our team.
As part of our team, you will have your own set of responsibilities over several campaigns per year (mix of theatrical film releases and Disney+ IP releases) reporting to the Marketing Manager Studios & Content.
As campaign owner you will be the go-to-person and campaign lead for both internal and external contacts. For each content release that you manage, you will be responsible for creating a local marketing campaign strategy (including target audience and positioning), create media briefings and presentations for internal and external stakeholders, coordinate media planning with agency and create best media plan for you campaign, coordinate and plan creative material briefings.
In addition, you will also support the team in developing and coordinating dedicated digital & social content of all our theatrical releases that are specifically created for Trade. This means social and digital content that cinemas can use on their digital and social channels as organic content in support of our releases.
Some of the responsibilities include:
Adapt global marketing strategy into a local strategy.
Give presentations on your upcoming campaigns and strategies.
Campaign planning, management, and alignment with all the necessary departments, partners, and teams.
Stakeholder management, both internal and external.
Media briefing, planning and coordination with our media agency.
Oversight and coordination of localization and production of campaign materials with our Creative department
Event management and coordination like premieres or special screenings
Distribute digital and social content to social teams of major cinema chains
The Content Marketing Supervisor role is a medior-level position. We are looking for a creative, hands-on marketing professional who ideally has working experience in (content) marketing and/or entertainment marketing.
You must be agile, as the nature of the position requires you to manage different tasks at once, you must be able to switch between many different tasks smoothly and quickly and remain sharp in the details.
The ideal candidate also has an extravert personality, and a huge affinity for cinemas and streaming. You love going to the cinema and experience films on the big screen but you also know what the latest shows are that you can stream and binge at home.
Basic knowledge and experience with the Office programs (Word, Excel and PowerPoint) is essential. Dutch and English language, both speaking and in writing, is also an essential part of the role.
Service minded, open, flexible, professional and extravert teamplayer
Initiator (‘driver seat’ mentality)
Creative and innovative skills
Able to work independently as well as in a team
Conceptual & Analytical skills
Competence to work in an international environment
Problem solving mindset
Can handle stress
Strong in both Dutch and English language (speaking and writing)
The Walt Disney Company Benelux BV is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.