Overview:
About Us: Foot Locker - the OG of sneakers! We've turned 50 in 2024, and we're still kicking it as the ultimate footwear retailer.
Our Squad: Join our Lifecycle marketing team, a vital part of Foot Locker EMEA's media crew. We're the digital wizards behind the scenes, making magic happen.
The Opportunity: You, the Lifecycle Marketing Coordinator, will be one of our key players for our email & app message campaigns. You'll be instrumental in delivering the best performing email & app message campaigns to millions of customers across Europe.
Responsibilities:
Responsibilities:
Responsible for creating and executing email & app messages weekly campaigns across European countries for Foot Locker
- Work closely with the rest of the Lifecycle marketing team to improve campaigns
- Monitor and report on campaigns to measure open rate, click-through rate, and conversion rate of campaigns
- Identify optimizations on email & app messages and run A/B tests to measure effectiveness
- Collaborate with the larger Media team to synchronize seasonal campaigns across different marketing channels
- Support GTM & eCommerce business goals by coordinating and featuring commercial priorities in email & app message campaigns
- Work closely with the Content & Creative teams to brief assets needed for campaigns as well as sharing feedback
Qualifications:
Qualifications
Bachelor’s in marketing or related (or equivalent experience).- At least 1 year in digital marketing, preferably in CRM or related domains
- Previous experience in executing digital campaigns
- Basic knowledge of CRM and email related KPIs
- Basic understanding of marketing reporting and metrics
- Passion in sneaker culture and up to date on latest sneaker trends
- Analytical mind with an eye for details and eager to learn new things
- Fluent in English, any other European languages are an asset
Benefits:
- Recognition, inclusion and belonging in a diverse environment
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25 holidays and flexible working (hybrid position, in office ~2 days p/w)
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Employee Discount on in-store and online products
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Casual Sneaker Culture
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Learning & Health/Wellbeing programs
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Career development and growth in an ambitious international team
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Travel reimbursement
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Access to premium wellness apps
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Bike plan and contribution to gym subscription
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Pension Plan
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Discounted Collective Health plans
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Activities organized by our Social Committee #