We run a high-ticket program in the Dutch and Belgian market. Paid ads to VSL to booked call. The funnel is proven and profitable, and we are looking for one person to own marketing and scale it.
The offer converts, the creatives have been tested, the sales process is in place. This is not a build-from-zero project, it is a scale project with the hard part already solved.
Where this goes: together we take it from where we are now to 100k a month consistently, and from there to 300k a month in contract value. That is the plan we are hiring against.
One hard filter before you read further: you have done this before. Specifically, you have been the person running paid acquisition inside an info-product or coaching business that went past 100k a month on this exact funnel model. If that is not you, this one is not for you and we would rather say so now than waste your time.
WHAT YOU WOULD OWN
Media buying: campaign structure, budget allocation, testing, scaling.
Creative strategy: angles, hooks, scripts, briefing production.
Funnel and channel expansion: webinar funnels, live events, whatever the next format is. You are not only running what exists, you help decide what we build next.
The numbers you are judged on: cost per booked call, show rate, cash collected.
THE DEAL
This is a revenue share, not an hourly contract. The range shown on this post is only an indication of what that revenue share works out to.
You earn a percentage of cash collected, uncapped. In practice that starts at roughly 2,000 to 4,000 euro per month and grows from there, because your percentage steps up as the account scales. You earn more per euro as you bring in more. We walk through the exact structure on the first call.
We pay on performance instead of a retainer on purpose. We want a partner, not a vendor. If you scale this, you get paid the way an owner does.
HARD REQUIREMENTS
We filter on these before reading anything else.
You have been the person running paid acquisition inside an info-product or coaching business that scaled past 100k euro per month. To be clear: 100k in monthly revenue, not 100k in total. Whether you owned that business or ran acquisition inside it does not matter to us. Having actually done it does.
You have worked across more than one acquisition model. VSL to booked call is what we run today, but webinar funnels and live events are on the table, and we want someone who has built more than one of these, not a specialist in a single format.
You have run both Meta and Google Ads at scale. Most of our spend sits on Meta today, but Google is part of the plan and we are not hiring a single-platform specialist.
3+ years in paid acquisition.
1M+ euro in total ad spend managed.
E-commerce and DTC experience alone does not qualify. Different economics, different game.
Dutch is a plus, not a requirement. You set creative direction, angles and hooks. A Dutch copywriter turns that into the actual scripts and ad copy.
Salaris: €2.000,00 - €4.000,00 per maand
Screeningsvragen:
- The business that went past 100k a month: what was it selling, at what price point, on which ad platform, and what was your role? Roughly when was this?
- How much ad spend have you personally managed in total, and over what period?
- Give us real numbers from that funnel: spend, cost per booked call, show rate, close rate or cash collected. Ballpark is fine.
- An account on this exact model wants to triple its booked calls without tripling cost per acquisition. What do you look at first, and why that before anything else?
- Which acquisition models and ad platforms have you personally built and run? VSL to booked call, webinar funnels, live events, Meta, Google, anything else. For each one, roughly what scale did you take it to?
Ervaring:
- paid acquisition (Meta and Google Ads): 3 jaar (Vereist)
Werklocatie: Thuiswerken
