Location: Antwerp or Amsterdam
Experience: 10+ years experience in paid media, growth, and digital strategy
This isn’t a step sideways. This is a leap into a business built around performance. You take control of the full acquisition engine — from paid social to influencers and affiliates — and turn it into a powerhouse for global scale. You lead the strategy, the team, the experiments, and the spend. If you’ve mastered the metrics and you’re ready to challenge playbooks that no longer deliver, this is where you do it. Zero fluff. All impact.
You own the full funnel and define how the business scales its customer base in the next phase of global growth. You run core acquisition channels like a high-performance machine while building what’s next through structured experimentation. You drive revenue targets across Meta, Google, influencers, and affiliates, and set the foundation for the next frontier of performance media.
You collaborate closely with Creative to shape testing roadmaps, messaging strategy, and content formats that convert. You lead and develop a strong team of media buyers and channel leads, ensuring growth is fast, efficient, and built to last.
What you’ll do
Set and optimize aggressive revenue and CAC targets across paid and affiliate channels
Own global budget allocation and channel mix based on performance signals
Lead structured experimentation and scale winning acquisition strategies
Manage and develop a high-performing performance marketing team
Drive forecasting, reporting, and revenue planning across markets
You won’t
Optimize for vanity metrics instead of revenue and contribution margin
Spread budget evenly instead of allocating based on performance
Delegate accountability for results
You think in models and move fast. You bring structure to complexity without slowing momentum. You are comfortable owning outcomes when stakes are high. You connect creative, data, and budget into one clear growth plan. You balance hands-on involvement with long-term thinking, filtering what is worth testing and what is noise. You lead with clarity, set high standards, and build teams that execute with confidence.
What you’ll bring
10+ years leading paid media in DTC, with experience scaling international markets
Deep expertise managing 8-figure budgets across Meta, Google, TikTok, and emerging platforms
Strong experience with influencer and affiliate performance models
Advanced analytics skills; fluent in tools such as Looker, GA, and attribution systems
Proven ability to design and scale A/B and multivariate testing programs
Experience building and leading high-performing performance teams
You want your impact measured in revenue, efficiency, and scale
Loop isn’t for everyone. We might not be a match if you:
Prefer reporting on performance over owning it
Focus on channel tactics without connecting them to business outcomes
Avoid tough budget reallocation decisions
Feel uncomfortable being accountable for aggressive revenue targets
Good. This role is about building the engine that powers the next stage of growth. If you want full ownership of performance, real budget responsibility, and impact measured in millions, press that beautiful apply button and let’s talk.
