Social Media & Brand Marketing Specialist

Muzz
Werk van thuis

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Vacaturegegevens

Fulltime
€ 45.000 - € 55.000 per jaar
8 dagen geleden

Kwalificaties

Socialemediabeheer
Engels
Projectmanagement
Marketing

Volledige vacaturetekst

Remote within the Netherlands

€45000 - €55000 + 25% bonus + equity

Did you see one of our viral campaigns, like findmohamedawife.com? Or maybe you know one of the 800,000 couples who met through Muzz? Whatever brought you here, now’s the perfect time to join a team on its way to becoming the first billion-dollar Muslim app.

We’re looking for a Social Media & Brand Marketing Specialist to own Muzz’s brand presence and organic acquisition pipeline in the Dutch market.

You’ll be a Brand Marketer by default, responsible for bringing campaigns and brand initiatives to life locally. You’ll also own Social Media Marketing, making sure our channels consistently create conversations, build our community and drive people towards Muzz.

For this role, you need to be fluent in Dutch and English to fully own and grow Muzz’s presence in the Netherlands. You also need to be comfortable appearing on camera.

Please note: This is a full time contractor role, paid gross in your local currency each month.

What we're looking for

4+ years of experience in brand marketing, social media, content marketing, communications or a related field, preferably within a consumer-facing brand.
Strong understanding of social media platforms, including Instagram, TikTok and other relevant channels, and what makes content perform on each.
Experience developing and executing integrated marketing campaigns, from brief and ideation through to execution and reporting.
Strong copywriting and content development skills, with the ability to write compelling social copy and translate ideas into clear creative briefs.
A strong creative instinct and the ability to turn audience insights, cultural moments and business objectives into compelling ideas.
Comfortable using social media analytics and performance data to understand what is working and optimize future content.
Strong awareness of digital and social trends, with the curiosity to identify opportunities before everyone else is talking about them.
Experience working with creators, influencers, media partners or other external partners is a plus.
Strong project management skills, with the ability to manage multiple campaigns, stakeholders and deadlines at the same time.
Excellent communication and collaboration skills, particularly when working with Creative, Performance Marketing, Product and other country teams.
A self-starter mentality. You don’t wait for someone to tell you what to do when you can see an opportunity.
Culturally curious and audience-focused, with an ability to understand the nuances of different Muslim communities and translate global ideas into locally relevant marketing.
A commercial mindset and interest in understanding how brand and social activity contributes to acquisition, engagement and business growth.

Day to day

Brand Marketing

Execute integrated brand campaigns and activations in your market.
Localise global campaigns and develop market-specific campaigns based on local insights.
Manage influencer, creator and brand partnership campaigns.
Coordinate campaign delivery across Creative, Performance Marketing, Product Marketing and other internal teams.
Coordinate Success Couple relationships and develop opportunities to turn their stories into compelling content.
Support the Performance Marketer with country-specific creative and messaging for acquisition campaigns.
Support Product Marketers with in-app communications and launches.
Own local announcements and marketing campaigns for new Muzz product features.
Manage campaign budgets, timelines and deliverables.
Measure campaign performance against agreed objectives and document learnings for future campaigns.

Social Media Marketing

Create, manage and maintain the social media content calendar.
Develop social content that supports brand campaigns while also creating always-on engagement.
Publish and optimize content across Muzz’s owned social channels.
Manage audience engagement, comments and community moderation.
Identify trends, cultural moments and reactive content opportunities that Muzz can authentically participate in.
Work with the Studio and Creative teams to brief, develop and optimise social assets.
Track organic reach, engagement, follower growth, video performance and traffic generated from social.
Identify high-performing content and turn learnings into repeatable formats and content opportunities.
Continuously test new formats, platforms and approaches to grow Muzz’s organic presence.

Must-Haves

Social & brand marketing expertise
You understand how campaigns, content and social channels work together to build a brand and drive organic growth.
Creative & cultural thinking
You have strong creative judgement and can turn cultural insights or audience behaviours into ideas that people actually want to engage with.
Data-driven optimisation
You’re comfortable reading social and campaign performance data and using it to make better creative and marketing decisions.
Ownership & collaboration
You’re proactive, organised and comfortable taking an idea from brief to execution while working with multiple teams and stakeholders.

Why join Muzz?

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

A great product

We’re the leading app in this space with over 20 million members worldwide and counting!

Level up quickly

Work with talented, generous people on the kinds of challenges you’ll be proud to share.

A diverse team

We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

Meaningful equity

We’re all working together to succeed and everyone on the team gets a slice of the pie.

A day off per month to learn

We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

International travel

We fly the whole team to somewhere amazing twice a year to connect and have fun.

Regular socials

Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

Generous Holiday / PTO

All full-time members get at least 33 days of holiday, regardless of where they live.

Our hiring process

We pride ourselves on making fast hiring decisions.

Step 1.

Submit your CV.

Step 2.

An initial video call.

Step 3.

Complete a technical exercise.

Step 4.

Interview (in person or remote)

Step 5.

Receive an offer!

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